Erykah Badu
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WhyHunger
Feed the world. Win the trip.
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Erykah Badu performing live

The Campaign

Erykah Badu is teaming up with WhyHunger to end hunger - and give one fan the trip of a lifetime.

Propeller builds the fan-powered fundraising engine. Fans donate to WhyHunger for a chance to win a VIP flyaway to Los Angeles - while funding grassroots food justice programs in communities across the globe. Founded by musician Harry Chapin in 1975, WhyHunger supports 8,000+ community organizations in 30 countries.

Who We Work With

150+ partners. One platform.

Bryan Cranston
Bryan Cranston
J Balvin
J Balvin
Lizzo
Lizzo
Gracie Abrams
Gracie Abrams
Tiesto
Tiesto
Chappell Roan
Chappell Roan
Noah Kahan
Noah Kahan
The Lumineers
The Lumineers
Gracie Abrams
Gracie Abrams
Ashe
Ashe
The Lumineers
The Lumineers
Megan Moroney
Megan Moroney
New Kids on the Block
New Kids on the Block
Monrovia
Monrovia
Bryan Cranston
Bryan Cranston
J Balvin
J Balvin
Lizzo
Lizzo
Gracie Abrams
Gracie Abrams
Tiesto
Tiesto
Chappell Roan
Chappell Roan
Noah Kahan
Noah Kahan
The Lumineers
The Lumineers
Gracie Abrams
Gracie Abrams
Ashe
Ashe
The Lumineers
The Lumineers
Megan Moroney
Megan Moroney
New Kids on the Block
New Kids on the Block
Monrovia
Monrovia
3.6M+
Community
15M+
Actions Taken
~$20M
Raised
100+
Nonprofit Partners

What You Get

A turnkey way to end hunger, engage fans, and do massive good.

We handle everything.
Creative, legal, paid media, fulfillment, reporting and more.
Erykah Badu on stage
Emajendat
Flyaway Sweepstakes

Win a Trip to Los Angeles to Meet Erykah Badu

Fans donate to WhyHunger for a chance to win a VIP trip to Los Angeles as Erykah Badu headlines Lauren Halsey’s emajendat takeover of the Hollywood Bowl - September 29, 2026, with DJ Pee .Wee (aka Anderson .Paak) and Charles Gaines Collective featuring Black Nile. Propeller runs paid social, email, SMS, and platform-wide campaigns to maximize reach and impact.

No purchase or donation necessary. Enter for free

9:41
Lauren Halsey’s emajendat with Erykah Badu at the Hollywood Bowl
Win a Trip to Los Angeles to Meet Erykah Badu
$8,000 ARV
⏳ 8 weeks
$0 raised
Goal: end hunger
$10
10 entries
Popular
$25
30 entries
$50
75 entries
$100
200 entries
Donate & Enter to Win
No donation necessary. AMOE available. See official rules.
Erykah Badu performing live

The bigger the prize,
the bigger the impact.

The Partnership

Give and Get

Propeller Handles

  • VIP Los Angeles flyaway sweepstakes: full build and fulfillment (flights, hotel, premium tickets, M&G)
  • All campaign creative and landing pages
  • Full compliance, sweepstakes legal and official rules
  • Paid media (we cover it)
  • Promotion across 3.6M+ user platform
  • Monthly donor program setup and management for WhyHunger (food justice)
  • First-party fan data collection and delivery (email, SMS, location)
  • Post-campaign reporting and analytics

The Ask

Flyaway: Los Angeles VIP Experience (Hollywood Bowl)
  • Los Angeles grand prize (2 Premium tickets at the Hollywood Bowl + meet and greet with Erykah Badu + exclusive merch package). Propeller covers flights and hotel.
  • 15-30 second video from Erykah Badu (script provided by Propeller)
  • Social support from Erykah Badu's channels
  • Meta Advertiser access

Proven Results

Propeller has powered some of the biggest live events of all time, raising millions of dollars for causes that matter.

Hadestown x HRC
View All Case Studies →
End Hunger.
Feed the World.

Propeller makes this the lowest-lift, highest-impact food justice partnership in music. We handle everything - you just show up and play.

Contact

Brandon Deroche, Propeller CEO and Founder

Brandon@propeller.la